Dr Robert Dew, a customer experience innovation and competitive strategy expert, delivers this short, fast paced podcast. What's Theory of Purchase all about?
'People are fundamentally driven by needs' says Rob. Find out the 6 Core needs (CAPFUL) and why it's important for every businesses to develop a theory of purchase that's valid.
A great 9 minute listen!
Listen to this insightful conversation with Tim Trumper, author of "AI Game On," as he shares practical wisdom on how businesses of all sizes...
Gary Bertwistle has always had a passion for innovation and creativity. His career has spanned the retail, music, media, corporate education and radio industries....
In John Bellamy's entertaining and provocative style he'll challenge your sales mindset and what you're really using LinkedIn for.He shares his 5 top tips...