Dr Robert Dew, a customer experience innovation and competitive strategy expert, delivers this short, fast paced podcast. What's Theory of Purchase all about?
'People are fundamentally driven by needs' says Rob. Find out the 6 Core needs (CAPFUL) and why it's important for every businesses to develop a theory of purchase that's valid.
A great 9 minute listen!
Warren Hogan brings an Insightful Economic Analysis and makes the complex simple. As a prominent figure in the Australian business community, his insights directly...
Ron Schwartz explores leadership and the power of words in equations of hope and trust during challenging times. He’s a corporate change agent, organisational...
Martin Cayzer talks about what he got right and leadership lessons learned about leading teams across boundaries. Hear how Martin fostered collaboration and how...