Dr Robert Dew, a customer experience innovation and competitive strategy expert, delivers this short, fast paced podcast. What's Theory of Purchase all about?
'People are fundamentally driven by needs' says Rob. Find out the 6 Core needs (CAPFUL) and why it's important for every businesses to develop a theory of purchase that's valid.
A great 9 minute listen!
It’s critical for any size business to have a Communication Strategy. Frances Dwyer, Marketing Communications & Strategy expert, kickstarts the conversation with 3 driving...
Difficult conversations can be a lot easier if we change our way of thinking in advance. In this podcast, Deborah Burt shares her recipe.Start...
In this robust and interesting podcast, team coach and leadership expert Bernard Desmidt, introduces the 5 Disciplines that distinguish high performing teams and shares...
