Dr Robert Dew, a customer experience innovation and competitive strategy expert, delivers this short, fast paced podcast. What's Theory of Purchase all about?
'People are fundamentally driven by needs' says Rob. Find out the 6 Core needs (CAPFUL) and why it's important for every businesses to develop a theory of purchase that's valid.
A great 9 minute listen!
In this insightful episode of Vistage Live, Stephanie Christopher sits down with Ari Galper, the world’s leading authority on trust-based selling and the founder...
Most businesses don't have a sales problem. They have a sales system problem. In this episode of Vistage LIVE, Stephanie Christopher sits down with...
In this high energy and super informative podcast Dr Robert Dew, Senior Partner at CapFeather Global and customer strategy & innovation expert, shares research...