In this episode our guest Ashton Bishop challenges typical marketing myths, jargon, and the emphasis on vanity metrics that often obscure true profitability and growth and demystifies the distinctions between B2B and B2C marketing.
A must listen for CEOs and business leaders this frank and insightful conversation provides actionable insights to help leaders optimise their marketing effectiveness and equips business leaders with the knowledge to assess their current marketing efforts more critically and to craft strategies that resonate with buyers, ultimately enhancing growth and profitability.
Before you dive into strategic planning, have you clarified your strategic direction? In this episode of Vistage Live, Jon Lindsay, a leadership expert with...
Susanne Bransgrove is Founder & Director of Women in Family Business and LiquidGold Consultants. Susanne's passion for Family Businesses is built on her experience...
Ron Schwartz explores leadership and the power of words in equations of hope and trust during challenging times. He’s a corporate change agent, organisational...